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Work Experience

Digital Marketing Executive | Netstager | 2024

  • Collaborate with other departments to ensure digital marketing initiatives are aligned with overall business objectives.

  • Create and manage content for social media channels, including writing copy, designing visuals, and scheduling posts.

  • Develop and execute digital marketing campaigns to drive website traffic, increase brand awareness, and generate leads.

  • Contributed to SEO strategy through guest blogging, optimizing content with target keywords, and implementing backlinking.

  • Grew audience reach and engagement with successful social media strategies for clients.

  • Tracked social media performance of clients and measured ROI with reports.

  • Created compelling content that aligned with brand & target audience.

  • Monitoring and responding to the customer inquiries and comments on social media.

Digital Marketing Intern | Vyiber Digital Academy | 2022-2023

  • Created engaging posters and reels to boost brand visibility and engagement.

  • Implemented SEO strategies and built high-quality backlinks to improve website visibility and organic traffic.

  • Developed a comprehensive brand book to ensure consistent brand messaging and visual identity.

  • Managed and optimized Facebook ad campaigns to drive increased ROI and customer acquisition

  • Executed email marketing for a B2B enterprise messaging company in India and UAE.

  • Implemented SMS marketing for Trinity Eye Hospitals in Coimbatore using Moplet.

  • Developed chatbots for Jos Alukkas Properties and Swa Diamonds using Moplet to increase engagement.

  • Proficient in website development using Wix and WordPress to create engaging online platforms.

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Education

University of Calicut | BBA Finance | 2019 - 2022

I am proud to have a Bachelor's Degree in Business Administration from Calicut University. This degree has provided me with a comprehensive education in business principles, management techniques, and financial analysis. During my studies, I gained knowledge in various aspects of business, such as marketing, economics, and human resources. The program also emphasized the importance of ethical decision-making, which will be a valuable asset in any career in the business world. 

Skills
& Expertise

  • Digital Marketing Strategy Development and Execution

  • Influencer Partnership and Collaboration

  • Email Marketing

  • Cross-Functional Team Collaboration

  • Business Objective Alignment

  • Knowledge of Digital Marketing Trends and Best Practices

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